So, in my first blog I talked about reassessing and identifying what I love about marketing – my Marketing Must Haves, which I am taking forward on this new adventure. And as with any good adventure, I am excited to explore where this may lead.
I have my bags packed - or in other words, my laptop at the ready, my core marketing elements completed – namely my company name, logo, three main service offerings (based on My Must Haves), lead magnet, customer testimonials, blog and website, written, built and published.
So time to kick start this new journey and begin promoting my business. Funny how I have no problem advising or doing marketing for others. It turns out to be a totally different ball game and a little bit scary when it is yourself you need to promote.
Thankfully, I have the marketing skills, expertise and knowledge to make it happen – not just for myself but for others that choose to work with me.
So Welcome to Blooming Blue Marketing
Born of a culmination of many years, developing a deep understanding and knowledge, not just of marketing, but of other key business activities, including product development, business development and sales, customer services and management.
This, I believe, with my experience of working within a variety of industries, sectors and business set ups, including corporate, Government and SMEs, gives me a unique mix of expertise, tools and business acumen to help and support ambitious small and medium businesses to bloom, flourish, grow and succeed.
Your Marketing Headaches?
There may be several reasons you are seeking marketing expertise, advice, and support, including I suspect, one of the following:
You have dabbled with marketing but are struggling to take your business to the next level.
You have no time to do marketing and need a dedicated marketing resource.
Your existing marketing resource needs help to develop strategy and deliver activity.
You need help to introduce a new product/service or move into a new market.
Your current marketing is delivering poor or failing results and needs to be reviewed and reinvigorated.
You may be looking for some coaching or mentoring, a one-off project or longer-term support and wondering who to turn to for help and inspiration.
How I Can Help
Knowing and having experienced these and other business challenges myself, I have focused Blooming Blue’s services on three areas that I believe can add most value to your business:
1. Smarter Marketing Strategies: I can deep dive into your business to understand your market, products and services, challenging your thinking and ways of working, to deliver holistic sustainable marketing strategies to help you win at brand, lead generation and nurture, customer retention and advocacy.
2. Creative Content: I can work with you to establish a robust content strategy that helps nurture your prospects and customers through their whole customer journey and to deliver increased leads and sales. I also provide one-off or ongoing copy-writing services delivering impactful creative content for blogs, customer case studies, workbooks, best practice guides and product brochures.
3. Website Wonders: I deliver website with character and style that portrays your brand characteristics and values, optimises your visitor experience and engagement, and generates more leads and sales opportunities. I can review and advise on existing website updates or design and build from scratch.
I love spending time getting to know my clients and understanding their business ambitions, goals and challenges.
My focus is to help you make the most of your marketing budgets, resources and activities to deliver the results you need!
To help your business, bloom, flourish, grow and succeed!
"If you have the chance to work with Alison – do it. She takes the time to understand you, your business and the goals then crafts strategies, creative content and campaigns that drive results. Alison really knows her stuff and we are always thrilled with the work she produces, again and again." Kristine Johnston, Maximizer Software.
So why not jump on this big adventure with me and take your business to new heights? Sign up for my FREE 30 Minute Marketing Strategy Review Call today!