Marketing Services

Aligned To Your Customer Journey

Want to deliver exceptional customer experience?

I offer a comprehensive range of marketing services to help you

optimise opportunities at each stage of your customer journey from initial awareness, interest and consideration to purchase, retention and advocacy.

If you are interested in developing a strategy for your whole customer journey or wish to focus on just one stage of their experience, please get in touch.

1. KNOW YOUR CUSTOMERS

Understanding your customer needs, challenges, expectations, interactions, behaviours and sentiments is critical to delivering improved experience.

I can help analyse your customer data and intelligence, complemented by web research, to provide deeper customer insight and informed targeting strategies.

Customer Journey Mapping
Customer Behavior Audit
Market, Industry, Competitor & Customer Profiling
Customer Persona Development
Segmentation & Targeting Strategies

2. GET MORE CUSTOMERS

It now takes at least 7 interactions with your marketing content before your prospect is ready to engage with your sales team.

I can help build a stronger brand and impactful communications to deliver improved lead generation and increased sales opportunities.

Brand Story, Positioning & Promotion
Prospect Experience Strategies
Content Development & Experience Strategies
Lead Generation Campaigns
Sales Activity Marketing Support

3.KEEP MORE CUSTOMERS

The cost of acquiring a new customer is anything from 5 to 25 times more than keeping an existing customer.

I can help develop value add content and personalised customer experience to deliver increased repeat sales opportunities and customer lifetime value.