Blooming Blue Smarter Marketing Strategies


Smarter Marketing Strategies

 “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” Peter F. Drucker 


I work with you to develop smarter marketing strategies that are focused on boosting opportunities at each stage of your customer journey,

from initial interest, through to purchase, retention and advocacy.     



1. Know Your Customers

Using your data and web research I can provide deeper insight and understanding of your customers and develop informed targeting strategies. 

  • Market, Industry, Competitor & Customer Research

  • Customer Behavior Audit

  • Customer Journey Mapping

  • Customer Avatars 

  • Segmentation & Targeting Strategies


2. Get More Customers

I can help strengthen your brand and deliver creative and impactful campaigns and communications to help improve lead generation and increase sales opportunities.  

  • Brand Story, Positioning & Promotion

  • Lead Generation Campaigns

  • Lead Nurture Campaigns

  • Sales Marketing Support 

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3. Keep More Customers

I can help develop personalised customer engagement and 

experiences to improve relationships, build trust and deliver increased repeat sales and customer lifetime value.  

  • Customer Experience Strategies

  • Product & Service Value Campaigns

  • Account Management Marketing Support 


4. Create Happier Customers

I can help assess and foster improved customer satisfaction and loyalty to deliver improved customer success and advocacy.   

  • Customer Success Strategies

  • Customer Feedback & Satisfaction Surveys

  • Customer Advocacy Program

Urban Clouds

Take Your Business to New Heights 

Test the value of your current marketing strategies

with a FREE 30 Minute Marketing Strategy Review Call 

Customer Case Studies

Software & SaaS


Maximizer Software

Campaign and content strategy, planning development and creation plus customer success stories.

Health & Wellness

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Wake Up and Shine Yoga

New website design, content, photography and build plus customer testimonials.

Beacon Technology



Product branding, website, social media and blog strategy

and content creation.

Get In Touch 

If you are interested in developing a strategy for your whole customer journey

or wish to focus on just one stage of their experience, please get in touch. 

If you can't find what you are looking for I would be delighted to discuss

your marketing needs as I'm confident I can help.